A little bit of school at the University of Arizona (as well as Lacrosse), some bar tending, and coming to a crossroad in my life that would lead me to San Francisco and the Academy of Art University.

The city was not for me and I packed up and followed a calling to Lake Tahoe. Didn't quit school, just challenged myself to pursue the same degree online and living in a healthy and outdoor oriented environment.

I've been labeled as creative, a term I've tried to create my own meaning for. I see the world in two ways. First as my playground, and secondly as a a mixture of good and bad design. I consider myself as diligent, creative, and a daring individual who beleives in the power of great design.

I believe that graphic design has a job and that job is to communicate with concept, efficency, and that it must meet specific goals. I believe in this type of work and I instill it in every facet of my design.

I'll turn my head if you mention bikes, skis, boards, mountains, snow, pow, digging, environment, green living, cooking, and farming.